April 20th, 2009
Scott Kirsner is a writer who, inexplicably, interviewed me once. I was somewhere in the earlier parts of Thing a Week, and I was just seeing the hint of the glimmer of the possibility of some kind of semi-success. He was hoping to pitch me as a feature article to a certain important magazine about technology, but that feature never materialized, I think probably because Scott was ahead of the curve. He already knew what the world did not: that I was destined to become a big, fat, shining superstar.
So now he’s put me in his book, which is also very nice of him. I mention it not just because I’m in it, but because Scott is a very smart and well-spoken fellow who ran an excellent panel with me and some other folks at SXSWi, and this book looks kind of awesome. It’s about this new kwazy internet thing we’re all trying to figure out, where suddenly everyone has the tools to create and publish, and so reaching your audience is simultaneously very easy and very hard. He interviews a bunch of artists of various types about how they deal with this paradox, how they launched and built their creative enterprises. If you’re wondering how you might turn your creative thing into a money-pooping cow, it’s really helpful to read about how lots of other people did it. Like I always say: 1) find the good ideas and then 2) steal them.